GM cut a shift at its Ramos Arizpe manufacturing plant in Mexico, where it builds the Chevy Equinox EV and Honda Prologue. According to GM, the move was due to Hondaβs decision to slow Prologue output. With sales of its sole electric SUV in the US surging, why is Honda cutting back?
GM cuts shift at Mexico EV plant over Prologue output
Although GM just added a third shift in May 2024, the plant returned to a two-shift schedule starting on January 20.
The move was initially thought to be because its contract to build the Prologue ended, but it turns out that Honda is scaling back.
βThis change is mainly due to our customer Hondaβs strategy of reducing the production volume of the Prologue model,β GM said in a statement. The shift was added to meet higher export demand for gas engines and Ultium-based EVs like the Chevy Equinox and Blazer EVs and Hondaβs Prologue.
With less Prologue EV output, GM no longer needs the extra shift in Mexico. According to Mexico Business News, the company is eliminating 800 jobs at the plant due to the changes.
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GM also said the changes were due to βan adjustment in the mix of production of GM vehicles at the site,β so it wasnβt entirely the Prologueβs fault. The company also builds gas-powered Chevy Blazers at the site.
Honda didnβt confirm the changes, but a spokesperson (via Automotive News) said, βIt is quite normal for our business to make production adjustments during the year in order to meet customer needs and market conditions. We will continue to carefully manage production and inventory for our entire product lineup to meet anticipated demand in 2025.β
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After delivering the first models in March, Hondaβs Prologue was one of the best-selling EVs in the US in 2024. With over 33,000 models sold last year, Hondaβs electric SUV was the seventh top-selling EV, ahead of the Chevy Equinox EV (28,874).
Electrekβs Take
Given that the Prologue is one of the top-selling EVs, why is Honda slowing production? Honda is moving away from GMβs Ultium platform with its upcoming 0 Series EVs, but that isnβt the reason yet.
The Prologue was once again one of the top-selling EVs in the US last month. With 3,744 models sold, it outsold Fordβs Mustang Mach-E (3,529), the Hyundai IONIQ 5 (2,250), and the Kia EV6 (1,542).
The move to slow output at this point is questionable. As more details unfold, weβll learn more. Check back for more information on the situation.