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In November of 2024, we reported that U.S. market consumers were rejecting all-electric pickups. Despite many years on sale, no automaker was delivering any significant volume. Now that we have the Q1 data to sort through, it appears that this observation is validated. EV trucks are an abject failure in America. Here are the numbers for each EV truck maker.
Ford F-150 LightningIt will be three years this May since Ford delivered its first all-electric F-150 Lightning. In Q1 2025, Ford’s all-electric F-150 Lightning accounted for a bit less than 4% of its F-series truck line. F-series overall, including gas models, was way up in Q1, growing by 24% compared to Q1 last year. However, the all-electric Lightning version lost ground. In Q1 2025, Ford reports deliveries of 7,187 units compared to 7,743 last year in Q1. This surprised us. We thought fleet deliveries would bolster Ford’s EV truck numbers.
Tesla CybertruckTesla does not report on its Cybertruck deliveries in America. Its numbers are so bad that it lumps the Cybertruck in with the “loser” models X and S. In any case, the total of these three failed models in Q1 2025 was just 12,881 units total for the entire planet. We suspect that Tesla is delivering less than 2,000 Cybertrucks per month in America right now. Tesla’s overall deliveries report was a bloodbath. Down by over 159,000 units compared to last quarter.
Rivian – Down In Q1 By 36%Rivian only delivered a total of 8,640 total vehicles in Q1. Way down from last quarter and from Q1 of 2024. Rivian won’t break down its vehicle mix,which is never a good sign. Our guess is that Rivian is delivering about 1,300 EV trucks per month.
GM – Slow Growth For Its Three EV TrucksGM’s Hummer EV truck is now in its fifth calendar year of production. With just 3,479 pickups and SUVs in total delivered in Q1, the truck isn’t maintaining a 1,000 unit per month delivery rate.
The Silverado EV and GMC Sierra EV total 3,632 for Q1, according to GM’s delivery report. This result shows nearly no growth since Q4 when GM delivered a total of 3,577. Two models averaging about 300 units per month each.
Ram EV TrucksRam didn’t report any EV truck deliveries in Q1.
We wish the news for all-electric pickup trucks was better, but the data shows that EV trucks are failing in the U.S. market. See our prior report for an analysis of why this is so.
Do you think that all-electric trucks will eventually catch on in the U.S. market? Tell us in the comments below.
Data Note: All of our data was taken from manufacturers’ reports.
John Goreham is a credentialed New England Motor Press Association member and expert vehicle tester. John completed an engineering program with a focus on electric vehicles, followed by two decades of work in high-tech, biopharma, and the automotive supply chain before becoming a news contributor. He is a member of the Society of Automotive Engineers (SAE int). In addition to his eleven years of work at Torque News, John has published thousands of articles and reviews at American news outlets. He is known for offering unfiltered opinions on vehicle topics. You can connect with John on Linkedin and follow his work on his personal X channel or on our X channel. Please note that stories carrying John’s by-line are never AI-generated, but he does employ grammar and punctuation software when proofreading and he also uses image generation tools.
Image of Ford F-150 Lighting by John Goreham.
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