On September 1, Kaiyi unveiled three models for the overseas market, namely, the X7 iHD (Chinese market name: Kunlun iHD International Edition), e-Qute 02 (Chinese market name: Shiyue International Edition), and X3 Pro EV (Xuanjie Pro EV International Edition), at the 2024 World Power Battery Conference held in Sichuan, China. The three models will be sold to markets such as Central Asia, Eastern Europe, Asia Pacific, the Middle East, Africa, and Central and South America in the future.
Kaiyi’s overseas market strategy
Kaiyi’s 2+4+3+4 strategy focus on 2 core markets, expands into 4 major regions, penetrate into 3 regions, and deplpy in 4 large regional markets.
2 core markets: establish a foothold in Central Asia and Eastern Europe.
4: expand into Asia Pacific, Middle East, Africa, and Central and South America with existing gasoline-powered vehicles.
3: penetrate the right-hand drive markets in Southeast Asia, Australia and New Zealand, and Europe with new energy vehicles.
4: further expand the quality and quantity of sales channels in the Central and South American regions in Mexico, Brazil, and Argentina; in the Asian market, focus on Thailand and Pakistan.
X7 iHD
The Kaiyi Kunlun X7 iHD is a plug-in hybrid mid-size SUV with a length, width, and height of 4738/1968/1708 mm respectively, and a wheelbase of 2820 mm. The exterior and interior designs of the car are the same as that of the Kaiyi Kunlun iHD. Both the 5-seat and 7-seat layouts are available.
The interior is equipped with a 12.3-inch full LCD instrument panel, a 14.6-inch central control screen, a D-shaped steering wheel, and decorated with ambient lighting.
Power comes from Kaiyi’s plug-in hybrid system consisting of a 1.5T engine and dual electric motors, mated to a DHT, with a comprehensive torque of 523 Nm, power of 252 kW (338 hp), and a 0 – 100 km/h acceleration time of 7.7 seconds. Its 22.48 kWh CATL lithium iron phosphate battery pack provides a CLTC pure electric range of 150 km and a CLTC comprehensive range of 1200 km. For reference, the current domestic version on sale is powered by BYD FinDreams’ plug-in hybrid system.
e-Qute 02
Different from the domestic version on sale, the e-Qute 2 has cancelled the rear doors.
The interior adopts a right-hand drive layout. For reference, the Kaiyi Shiyue entry-level trim is powered by a front electric motor, with a maximum power of 35 kW (47 hp) and a peak torque of 87 Nm, paired with Gotion High-Tech’s lithium iron phosphate battery pack, providing a CLTC range of 201 km, and does not support fast charging. The high-end trim is equipped with a 40 kW (54 hp)/110 Nm electric motor, paired with CATL’s lithium iron phosphate batteries, offering a CLTC range of 301 km, and supports fast charging.
X3 Pro EV
The Kaiyi X3 Pro EV is a pure electric compact SUV.
The interior also adopts a right-hand drive layout.
For reference, the Kaiyi Xuanjie Pro EV is powered by a permanent magnet synchronous motor with a maximum power of 120 kW (161 hp) and a peak torque of 280 Nm, paired with a 53.6 kWh CATL lithium iron phosphate battery pack. The NEDC cruising range is 401 km and the DC fast charging time from 30% to 80% is 30 minutes.
Source: AutoHome, Sohu
